Why retail tenants in La Mesa work with signage providers

Storefront signage is a lease issue as much as a design one. Shopping-center landlords publish sign criteria that govern channel-letter size, illumination, and placement, and most centers charge for a panel on the pylon or monument sign. Retail sign companies handle the landlord approval and city permit, fabricate and install the sign, and produce window graphics, promotional banners, and interior wayfinding for the store.